News

From Prototyping to Launching the Alpha Lecka Energy Bar

From Prototyping to Launching the Alpha Lecka Energy Bar

[Guest blog post from our founder Markus]   Developing a product. Probably the most amazing and fun part to starting a product-led company. Probably also one of the most challenging parts to building a company. A lot can go right, but also very wrong. Here is what I learned when developing the Lecka Natural Energy Bar in 2020 in Vietnam. A journey of exploring unchartered waters of foods, packaging and...

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Growing in Vietnam with a new distribution deal

Growing in Vietnam with a new distribution deal

We had a great start to the year of the tiger and we are excited to share some updates with you. In the previous four months since we launched Lecka 2.0, we have seen great momentum in Vietnam and also from overseas customers. Thanks to your support, we were able to bring thousands of Lecka’s to Vietnamese customers and develop more products and flavours. In order for us to focus...

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Our inspiration for the Pineapple and Banana Lecka Bar Flavours

Our inspiration for the Pineapple and Banana Lecka Bar Flavours

[English below] Chúng tôi lắng nghe cẩn thận những phản hồi và ý tưởng của các bạn để tạo ra nhiều hương vị hơn trong khi vẫn đúng với câu tôn chỉ của chúng tôi: “Đối xử tốt với con người và hành tinh”. Chúng tôi đã nghiên cứu thêm nhiều nguyên liệu tuyệt vời từ Việt Nam và chắc chắn đã khiến bạn phải chờ đợi đủ lâu với...

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Our packaging story - act more in a circular way

Our packaging story - act more in a circular way

During the past century we have created this remarkable material, that provided us with options to consume products from all around the world at a low cost and a never-ending shelf life… yet on the other hand, has created an ecological disaster - plastic.


It’s about time we let the world know plastic packaging belongs to the past. Ask yourself: Do you want your product to be packed in eco-friendly and biodegradable packaging? 

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